Case Study: Livwell Collective
Livwell Collective is a residential design and contracting company based in Abbotsford, BC that specializes in delivering seamless, high-end projects with all trades managed in-house. Their integrated approach simplifies the home renovation and building process, ensuring efficiency, consistency, and outstanding results for their clients.
Project Objectives
Results
Step 1
Establishing a Brand Identity
Vasdev Design began by working with the Livwell team to craft a brand identity that reflects the company’s innovative approach to residential design and construction. The logo, colour palette, and typography were designed to convey professionalism, trust, and modern craftsmanship. This cohesive identity has become the foundation of their marketing efforts, ensuring the brand stands out in a competitive market and resonates with homeowners seeking a stress-free design-build experience.
Step 2
Marketing Strategy
Livwell Collective’s renewed marketing strategy focuses on informing, educating, and converting their target audience. We helped define their ideal customers and crafted messaging that highlights their expertise, quality, and in-house management, applying it across digital and social media platforms.
Specialized landing pages on their website target specific services, with quarterly campaigns spotlighting one service in depth while promoting their full range of offerings. This approach effectively engages new audiences and reinforces Livwell Collective’s position as a leader in residential design and contracting.
Step 3
Driving Brand Visibility
To build reputation and expand reach, Vasdev Design implemented a comprehensive marketing strategy, including content creation, social media assistance, and ongoing SEO. Blog posts featuring design tips, project showcases, and industry insights position Livwell as thought leaders in the residential design space. Meanwhile, targeted SEO work has improved their search engine rankings, making it easier for local homeowners to find and trust their services.
By combining thoughtful branding, a professional online presence, and strategic marketing efforts, Livwell Collective has grown into a recognized and respected name in Abbotsford’s residential design and contracting industry.
